Coca Cola wants their products icy cold and refreshing, ready for consumers right at purchase – and that’s good marketing.
But refrigeration has a horrific #climate impact.
https://theconversation.com/coca-colas-biggest-challenge-in-greening-its-operations-is-its-own-global-marketing-strategy-204725
(via @TheConversationUS)
Blaming the refrigerator for the power source seems to be missing the forest for the trees.
But as long as we're NIMBYists, it seems we'll be lost in the forest.
But as long as we're NIMBYists, it seems we'll be lost in the forest.
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