That's one of the nice things about the Japanese talent pipeline, they start with web novels which are not necessarily wholly unique since there are a variety of genres, but from there they are able to upgrade the most popular web novels to light novels, the most popular light novels become manga, and the most popular manga become TV shows which may later on end up with movies. In this way, you do end up with franchises but you also end up with a continuous pipeline of new ideas actually having a chance to be successful because they aren't just mining franchises.
Unfortunately, nobody has bothered setting up an ecosystem like that in the West, so there are options are either the milk old franchises or to immediately go for broke spending hundreds of millions of dollars on a new idea that might suck.
Unfortunately, nobody has bothered setting up an ecosystem like that in the West, so there are options are either the milk old franchises or to immediately go for broke spending hundreds of millions of dollars on a new idea that might suck.
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